What ROI Can I Expect from an Animated Video for My Business?

Why ROI Matters? When businesses consider investing in an animated video, the question is: “What kind of return on investment (ROI) can I expect?”

Videos aren’t just creative assets, they’re tools to drive results.

How Animated Videos Deliver ROI

  1. Boost Engagement
    • Audiences are more likely to watch a video than read text.
    • Animated videos hold attention and increase message retention.
  2. Increase Conversions
    • Explainer videos on landing pages can increase conversion rates by up to 80%.
    • Customers often make quicker decisions after watching a clear, engaging video.
  3. Support Training & Retention
    • Training videos reduce costs by replacing in-person sessions.
    • Animated lessons improve knowledge retention by 15–25%.
  4. Expand Reach on Social Media
    • Video posts generate higher shares and comments compared to static posts.

Measuring ROI

Businesses can measure ROI through:

  • Website metrics (time on page, bounce rate, conversions)
  • Lead generation (form fills, inquiries, demo requests)
  • Training efficiency (reduced onboarding time, increased comprehension)
  • Brand awareness (views, shares, and recall in surveys)

Why WhiteboardAnimationVideos.ca Clients See Results

With 250+ videos produced across industries, we know how to design animations that not only look good but also deliver measurable results.

From startups boosting sales to corporations training thousands of employees, our videos are crafted with ROI in mind.

Final Thoughts

The ROI of animated videos comes down to clarity, engagement, and action. With the right partner, your video isn’t just an expense — it’s an investment in growth.

Contact us today and let’s create a video that pays for itself many times over.